Week 4 Post 2: Defining YOUR Target Market

 I am doing a digital marketing company called "Clare's Digital Marketing Agency". When thinking about a target market for a digital marketing company it's a little more complicated than it would be for a coffee shop or a clothing store. For digital marketing, your clients are businesses like coffee shops and clothing stores so I would need to market to businesses instead of everyday people. 

My target market would be businesses that are in need of a digital marketer that would expand their reach on social media. Ways that I would do this especially starting off is calling businesses and asking them if they are in need of a digital marketer. Another way would be on Linkedin and Instagram.